Do you think it is essential for HR Professionals to use social media tools?

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Permalink Reply by Ebony Scurry, PHR, GCDF-I on February 7, 2012 at 2:44pm

Thanks for your question Rennette.

I disagree that the typical busy HR professional works 12-hour days. I would assume that most who do are probably GS 13 and above; which most federal HR employees are not. 12-hour days happen occasionally with all grades, but with the flexible schedules most agencies practice, the person may still only end up working 80 hours in a bi-week.

It’s pretty simple to find time for social media apps. There are free and low cost social media management programs such as “hoot suite” and “tweet deck”. These programs allow you to create one blog or tweet and with the push of a single button display that information on just about every single one of your social media sites. This significantly reduces time. Additionally, with smart phones someone can send a tweet or status update on their lunch break. An HR professional in social media would be advised to focus on quality and not quantity when it comes to participating in social media, despite what others are doing.

Should HR professionals be using social media tools? Yes, if they know how to use and leverage it properly.

 

~ Ebony