NAGC is a professional network of federal, state and local government employees whose primary role is communication, from speech writers and information officers to web designers and photographers.
Helping the Public “Find Bigfoot”
How Inter-governmental Collaboration Can Clear the Clutter During a Crisis
Wednesday, August 21, 2013 2-3 pm EDT
Glen Thomas, Supervisor
Communications & Public
Relations, Memphis Light,
Gas and Water
For the public, getting clear, accurate information during a disaster can be as difficult as getting Bigfoot to hold still for a high res photo. Unfortunately, the local government entities can contribute to the problem with conflicting information, slow response times and lack of communication with other agencies. The result is that our credibility is damaged and they tune out.
The answer? Collaboration, both internal and external. Join NAGC President Glen Thomas for a look at how collaboration can help government communicators paint a clear picture for their constituents. Thomas will provide tips for both large and small organizations, drawing on his own experience as the supervisor of communications and public relations for Memphis Light, Gas and Water. The webinar will cover:
• Crisis communications strategies
• Collaboration at the departmental, internal and external levels
• Identifying the attributes of an effective crisis communications team
• Understanding how many people and how much time should be allocated per person during a crisis
• Defining the triggers that should mobilize the crisis communications personnel
• Establishing drills that provide opportunities for the team to learn to respond to a crisis in real time
• Developing your plan in 60 minutes or less
• Case studies from Memphis/Shelby County
Registration is $25 for NAGC Members! $50 for non-members.
Register by August 20, 2013. Once registration is received, you will be sent instructions for joining the webinar on August 21, 2013. More information is available at www.nagconline.org.
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