GovLoop - Knowledge Network for Government

Steve Radick
  • Male
  • Reston, VA
  • United States
Share on Facebook
Share Twitter

Steve Radick's Friends

  • Jimmy Daly
  • LaKenzise C. Mayberry
  • Nick Wright
  • Kelly Storm
  • Stephen
  • Tania Reyes Mills
  • David B. Grinberg
  • Andrew Mullen Scott
  • Jessica Newhall
  • LeaAnn Dearman
  • Chris Allison
  • Elizabeth Fischer Laurie
  • Ben Kremen
  • Kristy Howell
  • James E. Evans, MISM, CSM

Steve Radick's Discussions

Social Media Strategery

Loading… Loading feed

 

Vice President of Public Relations at Cramer-Krasselt

Latest Activity

Steve Radick posted a blog post

Stop Wasting Years of Your Life, Social Media Strategists

This article originally appeared in PR Daily.If you work in the marketing industry (“social media” is not an industry), you’ve probably either read or heard about this anonymous piece in Digiday and either scoffed at or empathized with the author’s plight.If you haven’t, here are two of the most resonant points:I sat in a…See More
Jun 13
Thomas Buchanan liked Steve Radick's blog post 'Consider the Roles Your Content is Playing Before Determining Its Success'
Apr 21
Steve Radick posted blog posts
Apr 17
A blog post by Steve Radick was featured

Consider the Roles Your Content is Playing Before Determining Its Success

“Can’t see the forest for the trees” –> An expression used of…See More
Apr 16
Steve Radick posted a blog post

How an Iconic American Brand Cut Through the Real-time Marketing Clutter of the Super Bowl

Oreo’s “blackout” tweet. Arby’s tweet about Pharrell’s hat, Nintendo’s Wreck-It Ralph Tweet. These are some of the go-to examples of “real-time marketing.” You can’t watch a live event now without being bombarded by branded messages, all of which…See More
Apr 11
Steve Radick liked Steve Radick's blog post 'What Does Integrated Marketing Mean to the Future of the PR Professional?'
Apr 6
Steve Radick posted blog posts
Apr 4
A blog post by Steve Radick was featured

What Does Integrated Marketing Mean to the Future of the PR Professional?

This article originally appeared in the April edition of the International Association of Business Communicators (IABC) magazine, Communication World. For years, marketing, advertising, and public relations folks fought over budgets, scopes of work, ownership, and talent. It was an inefficient, yet accepted dance at organizations of all shapes and sizes. There was paid media, and there was earned media — and for…See More
Apr 4

Profile Information

Current Title:
Vice President, Public Relations
Current Agency or Organization
Cramer-Krasselt
What Best Describes Your Role?
Senior Exec
Educational Background (Degree, School):
Bachelor of Arts in Communications from Bethany College
Profile Links - Blog, Twitter, LinkedIn, Facebook
http://steveradick.com
www.twitter.com/sradick
Topics I Care About
Gov 2.0, Leadership

Steve Radick's Blog

Stop Wasting Years of Your Life, Social Media Strategists

Posted on June 13, 2014 at 9:35am 0 Comments

This article originally appeared in PR Daily.

If you work in the marketing industry (“social media” is not an industry), you’ve probably either read or heard about this anonymous piece in Digiday and either scoffed at or empathized with the author’s plight.

If you haven’t, here are two of the most…

Continue

How an Iconic American Brand Cut Through the Real-time Marketing Clutter of the Super Bowl

Posted on April 11, 2014 at 2:48pm 0 Comments

Oreo’s “blackout” tweetArby’s tweet about Pharrell’s hat, Nintendo’s Wreck-It Ralph Tweet. These are some of the go-to examples of “real-time marketing.” You can’t watch a live event now without…

Continue

What Does Integrated Marketing Mean to the Future of the PR Professional?

Posted on April 4, 2014 at 12:30am 0 Comments

This article originally appeared in the April edition of the International Association of Business Communicators (IABC) magazine, Communication World. 

For years, marketing, advertising, and public relations folks fought over budgets, scopes of work, ownership, and talent. It was an inefficient, yet accepted dance at organizations of all shapes and sizes. There was paid media, and there was…

Continue

Pay to Play: Seven Ways Social Media is Getting More Expensive

Posted on January 20, 2014 at 4:22am 7 Comments

This article originally appeared on PRDaily and also on Entrepreneur.com.

For a long time, there was a perception that social media marketing was free, or at least very inexpensive. Starting a Facebook or Twitter account was free, and hiring a part-time intern to manage them didn’t cost…

Continue

Comment Wall (26 comments)

You need to be a member of GovLoop - Knowledge Network for Government to add comments!

Join GovLoop - Knowledge Network for Government

At 9:55am on July 19, 2011, Kristy Howell said…
Indeed, I am. I'm attending the Next Generation of Government Leaders summit, so I thought it was time to sign up for GovLoop. Not too many users from my agency on here...
At 10:40am on January 12, 2011, Heather S. Marsh said…
I do in fact work with some of your colleagues. Currently working with Mike Roberts who's leading social media for our Real Warrior Campaign. I knew your name sounded familiar, which is why I picked it off the top 63 folks to be friends with on GovLoop. :)
At 4:53pm on October 29, 2010, Andrew Krzmarzick gave Steve Radick a gift
Gift
Congrats, Steve - You made Friday's Fab Five on GovLoop! http://www.govloop.com/profiles/blogs/fridays-fab-five-digital
At 2:36pm on September 10, 2010, Jay S. Daughtry, ChatterBachs said…
Okay, here it is, Steve: http://washingtontechnology.com/articles/2010/08/30/tech-trends-contractors-social-media-practices.aspx Now, what the online version is missing that the print edition has is a photo of you with a quote in large font beside it.
At 2:33pm on September 10, 2010, Jay S. Daughtry, ChatterBachs said…
Steve, I'm not seeing it online either. I'll send Alice Lipowicz a message to see about this.
At 2:14pm on September 10, 2010, Jay S. Daughtry, ChatterBachs said…
Steve, congratulations on the exposure you received in the Sept. 2010 edition of "Washington Technology"! Have a great weekend!
At 12:56pm on December 19, 2009, GovLoop gave Steve Radick a gift
Gift
A bad-ass blogger, great community participant, and rad dude. As such, I'd like to honor you as part of a select tribe with 2010 GovLoop Virtual Trophy of Awesomeness.
At 4:16pm on September 29, 2009, Matthew Bergevin said…
Hey Steve,

I know you have a crackberry, too. Do you use any apps to check in on GovLoop? Do you also know if I can update my status via Twitter the way I can with FaceBook? I find myself mostly messing with Twitter and FB solely because I have a BB app for them.

Thanks in advance,
Matt
At 3:45pm on June 1, 2009, Adam Arthur said…
Thank you for accepting my friend request. You are a great asset to GovLoop. Love your posts!
At 9:15am on April 6, 2009, Chris Hoffman said…
Steve:

Welcome to Gov Consultants 2.0! Looks like you bring some real drive to the group. Glad to have you along.

Cheers,
Chris
 
 
 

© 2014   Created by GovLoop.

Badges  |  Report an Issue  |  Terms of Service