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Thomas A Brazelton
  • Male
  • Ankeny, Iowa
  • United States
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On-Camera Screw Ups

Started this discussion. Last reply by David B. Grinberg Jul 7. 3 Replies

Our department is about to undergo some media training for our department heads and I was wondering if anyone out there had access to clips of on-camera screw ups that we can use as examples of what…Continue

Tags: reporters, interviews, training, media

Attracting People to your Facebook page

Started this discussion. Last reply by Michele Nissen Nov 7, 2013. 5 Replies

Our Communications Department is organizing an awareness campaign to attract more of our residents to our Facebook page.Facebook has become a very valuable communications tool for our organization…Continue

Tags: media, social, Facebook, advertising, communication

Policy For Sharing Photos?

Started this discussion. Last reply by Katharine Greenlee Nov 25, 2013. 8 Replies

Our Communications Department makes a concerted effort to go out into the community and take pictures from local events and gatherings. We use these photos on…Continue

Tags: communication, marketing, policy, photos

How Do You Reach Influencers Outside of Your Market?

Started this discussion. Last reply by Jeanette Perez Oct 15, 2012. 7 Replies

This is kind of an unusual question, but I thought I would pose it to the members of GovLoop to see if any other agencies are doing this.This afternoon my manager and I were talking about our reach…Continue

Tags: community, growth, relations, public, communication

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Latest Activity

Alan L. Greenberg replied to Thomas A Brazelton's discussion 'On-Camera Screw Ups'
"I’m retired now and I can’t say I was the greatest when dealing with the media. I dealt more with print media and off-camera TV investigative reporters. I’ll relate two anecdotes as advice.   I had a habit of writing…"
Jul 7
GovLoop replied to Thomas A Brazelton's discussion 'On-Camera Screw Ups'
"That's fun training.  Definitely feel like YouTube is a goldmine for you - I've seen quite a few local news errors that go YouTube viral"
Jul 6
A discussion started by Thomas A Brazelton was featured

On-Camera Screw Ups

Our department is about to undergo some media training for our department heads and I was wondering if anyone out there had access to clips of on-camera screw ups that we can use as examples of what NOT to do.We're thinking about officials who disclosed too much information, stuttered or stammered during an interview or who were combative/aggressive with a reporter.I appreciate any insights you have!See More
Jul 6
Thomas A Brazelton posted a discussion

On-Camera Screw Ups

Our department is about to undergo some media training for our department heads and I was wondering if anyone out there had access to clips of on-camera screw ups that we can use as examples of what NOT to do.We're thinking about officials who disclosed too much information, stuttered or stammered during an interview or who were combative/aggressive with a reporter.I appreciate any insights you have!See More
Jul 2
A discussion started by Thomas A Brazelton was featured

Policy For Sharing Photos?

Our Communications Department makes a concerted effort to go out into the community and take pictures from local events and gatherings. We use these photos on our web site, in our marketing materials and - most prominently - on our Facebook page.We find that use of these pictures helps to increase engagement with our residents - who frequently enjoy seeing themselves or…See More
Dec 4, 2013
Katharine Greenlee replied to Thomas A Brazelton's discussion 'Policy For Sharing Photos?'
"Hi Tom,   When I read your question, I decided to head over to the Knowledge Network to see if we had any answers in the documents library. Fortunately, I was able to find: The memo dictating social media policy for Fairfax County, Virginia,…"
Nov 25, 2013
Mary Yang liked Thomas A Brazelton's discussion Attracting People to your Facebook page
Nov 12, 2013
Michele Nissen replied to Thomas A Brazelton's discussion 'Attracting People to your Facebook page'
"I work for the City of Eastvale, CA and we launched our Facebook page about 18 months ago.  We are a small community with little to no budget for marketing but I tackled some fun, community oriented campaigns which have generated a trendous…"
Nov 7, 2013
Julia Chandler replied to Thomas A Brazelton's discussion 'Attracting People to your Facebook page'
"As a resident, what attracted me to my local council social media channels, was the ones who regularly update with info about what is going on, both headline "events" but also small scale local things- like road closures, community…"
Nov 6, 2013
Katharine Greenlee replied to Thomas A Brazelton's discussion 'Attracting People to your Facebook page'
"Hi Tom, At ICMA we spend a lot of time thinking about how to generate traffic to spread the local government message. I went ahead and put together a list of some of the great social media-related resources we have on our site for you. Nearly…"
Nov 5, 2013
Jaime K Davis replied to Thomas A Brazelton's discussion 'Attracting People to your Facebook page'
"In my previous position, I mostly used our email lists and word of mouth. I added the Facebook page to my email signature, as well as communications I sent out to my customers. The #1 thing I have found (I agree with the previous post) is having…"
Nov 5, 2013
GovLoop replied to Thomas A Brazelton's discussion 'Attracting People to your Facebook page'
"Couple ideas: -Just make sure you are promoting your Facebook in prominent places where people interact with your city.  On your website, on messaging, in background where mayor speaks, etc. -Use your other channels - have a large email list?…"
Nov 3, 2013
A discussion started by Thomas A Brazelton was featured

Attracting People to your Facebook page

Our Communications Department is organizing an awareness campaign to attract more of our residents to our Facebook page.Facebook has become a very valuable communications tool for our organization and our audience has grown over 350% in the last three years. 92% of our residents report having access to the internet with over 70% reporting that they are active on social media. The median age of our community is 32 years old, so we expect this trend to continue.The last time we did an awareness…See More
Nov 3, 2013
Thomas A Brazelton posted a discussion

Attracting People to your Facebook page

Our Communications Department is organizing an awareness campaign to attract more of our residents to our Facebook page.Facebook has become a very valuable communications tool for our organization and our audience has grown over 350% in the last three years. 92% of our residents report having access to the internet with over 70% reporting that they are active on social media. The median age of our community is 32 years old, so we expect this trend to continue.The last time we did an awareness…See More
Nov 1, 2013
Michele Nissen replied to Thomas A Brazelton's discussion 'Policy For Sharing Photos?'
"Great question.  Can some of you share links to your policy on this?"
Aug 25, 2013
Michele Nissen liked Thomas A Brazelton's discussion Policy For Sharing Photos?
Aug 25, 2013

Profile Information

Current Title:
Web Communications Specialist
Current Agency or Organization
City of Ankeny
What Best Describes Your Role?
Communications
Educational Background (Degree, School):
University of Northern Iowa, 1996 - 1999
Bachelor of Arts, Graphic Design

Bachelor's Degree consisted of study in drawing, two and three dimensional concepts and four semesters of art history with supplemental study in the history of photography and Japanese art.

Focused area of study in graphic design included publication design, typography, three semesters of design theory and individual studio work supplimented by three semesters of photography courses.

Additional study included metal working, the history of film, philosophy, mass communication in society, multimedia authoring and applied electronic media.

Drake University, 2008 – 2010
Masters of Communication Leadership

The MCL program is a combination of Drake's Colleges of Business and Journalism, designed for working professionals in the fields of marketing and communication.

Areas of study included Mass Communication Theory, Communication Leadership Strategies, Social Media Practices, Project Management and Creating Customer Value.
Profile Links - Blog, Twitter, LinkedIn, Facebook
http://www.linkedin.com/in/tombrazelton
Topics I Care About
Career, Communications, Fun Stuff, Gov 2.0, Leadership, Project / Program Mgmt
I work for the government because:
I care about the citizens of the community I grew up in. There is great potential here and I want to play a role in crafting that growth.

Comment Wall (2 comments)

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At 2:13pm on May 24, 2012, Samuel Lovett said…

Hey Tom--

I see you're from Iowa and work with the web. It looks like Iowa came in at the top of some recent polling about wireless internet connectivity that one govloop user has blogged about. 

Do you have any insight for us as to how Iowa is leading the way in this category?

Sam

At 12:20pm on May 23, 2012, Katelyn Keegan said…

Welcome to GovLoop! I just wanted to share a few links to help you get connected quickly:

 

1 -GovExpert Blog

2 -Check Out Today's Top GovLoop Awesomeness

3 -Find People Doing Similar Stuff

4 -Join a Few of Our Most Popular Groups

5 -GovLoop YouTube Channel

 

If you have any questions, I'd be happy to help.

 

Sincerely,

Katelyn, GovLoop Community Leader

 
 
 

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