Some thoughts on gov't resources during the east coast earthquake.
1) Website - how key is it to have your website up in a situation like this - like usgs.gov? You need Akamai (or type product) so you can scale your hosting when your servers get crushed. Some problems w/ usgs.gov being slow but seems generally working
2) Twitter - just exploded - key to have resources trained to respond to information. So many questions and answers occuring on Twitter versus official channels.
3) Mobile - everyone outside evacuating on mobile devices. That's where people getting content. For most of us, we couldn't get text or phone calls but Internet was working
What other tools are needed?
Comment
Immediately after the earthquake, and for several hours, the only reliable medium for information sharing to check on the health and welfare of other people and to disseminate important information - were Facebook and Twitter. Don't know if govloop was available, sorry. But here's the sad part . . . the government's adamant overall refusal to embrace social media. Not all government agencies are stagnating in the still waters of the last century. Some have moved forward. Those that have are able to use Facebook and Twitter to get information out to their employees quickly - to tell them what to do, where to go, and to keep them in touch with each other. But the agencies that are still lagging in embracing social media . . . they're stuck in yesterday. Is there any good reason why the White House can't come out with a mandate that requires all agencies to adopt social media, if only for the purpose of coordinating efforts during regional and national emergencies? How many disasters do we need to go through for some sense to get knocked into the powers-that-be??? At least no one was hurt in this last quake. But there's a hurricane coming. It's already caused some damage to U.S. territories. And we still don't have a cohesive medium for coordinating efforts and disseminating information; and we're still lagging in adopting social media for this. Come on federal agencies, get with it.
I was appalled at the singular lack of situational awareness. People were milling in the streets with resulting 4-way gridlock. Some buildings blocked off entire city blocks (GW University at 20th & H) even though the streets are public property. There was no coordinated announcement from DC Police, Fire Department or Mayor's Office that I could find. Whitehouse.gov advises in a story halfway down the page, last line, to follow the direction of local officials.
Sadly, we are unprepared as we enter the 10th anniversary of 9/11 and remain as vulnerable now as then. There are no coordinated communications from any authorities, and individual businesses and agencies are left to make up their own plans. The risk of contradiction is high without coordination, and we as a nation really need to take this seriously as a learning opportunity before something more serious happens. Oh, wait, it already happened 3 times: World Trade Center garage, World Trade Center 9/11, DC quake.
Government (and all large orgs in this area) seem to need a better way to communicate when stuff like this happens. Redundancy is key in these situations as cell networks get jammed and people leave their computers. COOP managers need to ask themselves - how would we communicate with people if/when cell networks get jammed? Sending an email to their work account doesn't work if they're not in front of their computer. Texting/calling cell phones doesn't work when the cell networks are down. Calling someone on their home number doesn't work if they're evacuated at work. Seriously, for most of the people I know (including my wife), the only way we were able to find out what was going on with each other was via Facebook.
Should COOP plans incorporate social media into their contingency operations? Should every Government Facebook page go into some sort of "emergency" mode when a disaster strikes? Imagine a closed government Foursquare-ish thing where employees/contractors were required to "check-in" when they arrived at the evacuation point either via their GPS-enabled phone. Just a lot of thoughts I had yesterday as I realized how useless calling/texting became.
Don't know if you saw this, but amidst all the blackouts, Blackberry Messenger reigned supreme.
Knowing this, I think it's important agencies work BBM into their official communications plan. It's not everyday that we get to do a giant emergency preparedness simulation without any loss of life. And it's a neat silver lining to the government's singular obsession with Blackberry.BBM, which can run on either a phone’s data connection or local Wi-fi, and uses unique wireless protocols, has gained a reputation for reliability and security. In the Chilean earthquake of 2010, and in the immediate aftermath of 9/11 in New York, it was the only service left standing.
In London earlier this month, BBM was deemed a little too reliable and secure: it was the primary method for rioters to communicate and coordinate. RIM’s unwitting role in the riots has come under scrutiny from the UK government.
Twitter was invaluable. My neighbors didn't know what happened until I showed them the tweets from around DC about the earthquake. The news from USGS was rapidly disseminated thanks to Twitter.
DC also needs a better evacuation plan. When all the feds let out, the streets became totally gridlocked, which wouldn't be very good in a serious emergency.
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