Posts By Ted McLaughlan

Art Business and Social Media in Loudoun County, VA

Yesterday’s Loudoun Economic Development Commission meeting was full of interesting items relating to the business of promoting, revitalizing and expanding Loudoun County’s economic base – including recent “Beta” launch of the New Department of Economic Development Brand and Website (try it out, provide feedback!), plus an announcement by the Chamber of their new “Rail toRead… Read more »

Art Business and Social Media in Loudoun County, VA

Yesterday’s Loudoun Economic Development Commission meeting was full of interesting items relating to the business of promoting, revitalizing and expanding Loudoun County’s economic base – including recent “Beta” launch of the New Department of Economic Development Brand and Website (try it out, provide feedback!), plus an announcement by the Chamber of their new “Rail toRead… Read more »

Beachfront, or Socialfront Property for Rent – No Bedbugs!

(From the Kings of Metaphor at KME…why should all the physical land, property owners and developers have all the fun?) That’s right, we’ve got some amazing un-real estate now for rent, in all the great places. Whether you’re looking for a quick getaway, or longer-term (monthly contracts available) socialfront property – we’ve got attractive optionsRead… Read more »

B2B vs. B2C SEO – Differences Between Strategic Approaches and Skills

What are the differences between SEO actions taken for Business-to-Consumer (B2C) campaigns, vs. Business-to-Business (B2B)? KME Internet Marketing has delivered many B2B campaigns over the past years, typically regarding very technically-complex or domain-specific subject matter – we’ve found the following information and strategies tend to ring true for most… For B2B SEO vs B2C, theRead… Read more »

DC Area Foreclosure Assistance Mobile Text Service by CAFN

Regional Community Service Announcement TEXT HOME or CASA to 877-877 The Capital Area Foreclosure Network (CAFN) very recently announced the launch of a new foreclosure prevention text messaging service. The service will provide those in or worried about foreclosure with access to advice, reminders, and alerts through their mobile phones in either Spanish or English.Read… Read more »

Shortening URLs – Where SEO and Taxonomy Collide

Here’s a question that seems to come up frequently, about shortening URLs for SEO…the answer isn’t always the same,and there’s usually a conflict between the SEO strategy and the overall information classification (taxonomy) design – so here’s a thought process I’ve been through to help evaluate the approach for answering. Question: (Note the actual clientRead… Read more »

Socially-Semantic Markup – Link Facebook and Google Plus (+1) to Your Website

A primary objective of work in designing and deploying websites is to enable an evolved online user experience, for human users of the website. For many websites and their owners, the core website is also a source of information, marketing messages and social dialogue that lives elsewhere. “Elsewhere” can mean any Internet-enabled channel, from socialRead… Read more »

Online Digital Printing – Printing Industry Exchange

A quick “infomercial” for a great service I’ve discovered…digital information meets the traditional offline print industry. A common misconception about printing is that companies that offer offset printing and digital printing services are the same. However, offset printing and digital printing are two very different printing processes. There are fewer restrictions and therefore many moreRead… Read more »

SOA-UX, Services-Oriented User Experience Design Architecture

During a recent solution strategy session for a very large enterprise, a need developed for creating visual prototypes and simulations illustrating the end-state of the enterprise system to be built. The system, or really “solution” (since the ROI would be derived not only from IT, but also from organization change, process re-engineering, physical and digitalRead… Read more »