jeff watkins

I can attest to the generational mismatch. In our situation, we have young people who are technologically savvy, but lack the political savvy of their elders, which leads to skepticism on the older staff and frustration on the younger staff. Additionally, implementation will not go well if the organization sees itself more as a regulator versus a service provider and its constituents as customers. Many of the executive level folks see their place (in particular at the local level) as regualtory and therefore the idea of social media has no place in their world.