All very good stuff...Andy's leading the change and w are taking it in....
Seems like 3a is the way to go but want to make sure we address some of Steve and Noel's comments re: controlling spambots, etc.
I really love this b/c it's another example of power of collaboration. I've thought about this topic alone and read blog articles. But so much more meaningful and useful to just ask the community and get super rich ideas and comments with angles I'd never thought of.