Here's the problem: If, as a citizen, you know of a certain agenda item that you want to watch, but don't have the time (or interest) in watching the whole meeting, you have to fast forward (and maybe rewind) the video until you find when the conversation about the topic you are searching for was discussed.
The solution: With our bookmarked agenda items, you can just watch the items that matter to you, while saving time and hassle.
If we want people to be involved in government, you can't just put information out there in bulk and not make it easily accessible. People could get frustrated with having to manually search through the video to find what they're looking for and as a result, stop paying attention.
YouTube also doesn't provide the hardware (the video camera(s), microphones, etc.). Our solution includes that with the ad-based model.