Not strictly ‘replyng’ to your post but I have a related question/issue. Here in HM Revenue and Customs (one of the UK’s largest Government departments with circa 70k staff) we have started to use electronic ‘Community Forums’ (via our intranet) but I am constantly getting ‘push back’ re:
– how can you prove/measure a business benefit for this sort of (internal) social media?
– what is the optimum level of ‘moderation’ over what is posted and how is that best done?
– how do you get senior leaders’ engagement/involvment?
– how do you ensure that posters (postees?) aren’t ‘wasting time when they should be getting on with their day job”?
Answers on a postcard….
Head of Digital Communications
HM Revenue and Customs