Not strictly 'replyng' to your post but I have a related question/issue. Here in HM Revenue and Customs (one of the UK's largest Government departments with circa 70k staff) we have started to use electronic 'Community Forums' (via our intranet) but I am constantly getting 'push back' re:
- how can you prove/measure a business benefit for this sort of (internal) social media?
- what is the optimum level of 'moderation' over what is posted and how is that best done?
- how do you get senior leaders' engagement/involvment?
- how do you ensure that posters (postees?) aren't 'wasting time when they should be getting on with their day job"?
Answers on a postcard....
Head of Digital Communications
HM Revenue and Customs