271151

#149728

Joe Flood
Participant

Storytelling! Why should someone pay attention to your message when there’s a million of other messages out there? Because you can tell a good story, one that’s relevant to their lives. You clearly spell out what’s in it for them and communicate your goals in a clear, concise manner that’s respectful of their time. Storytelling is taking information and turning it into a compelling tale that prompts action.