David B. Grinberg

Did You Know?

PaidContent.org reports

LinkedIn continues its evolution as a media entity with the launch of magazine-style news channels

  • “Summary: LinkedIn has been making some significant moves towards becoming a media entity focused on business news, and the launch of new magazine-style channels of content is just the latest example of this.”
  • “Although it is still seen by many as a place for networking with colleagues and/or posting a digital curriculum vitae, LinkedIn has been behaving a lot more like a media entity recently — and a revamp of its LinkedIn Today offering that launched on Wednesday is one more step in that evolution.”
  • “The site now offers “channels” or categories of news, much like a magazine would, and users can follow or subscribe to those channels, as well as to individual authors who are part of LinkedIn’s Influencer program, another relatively new addition.”