July 14, 2010 at 2:42 pm #105621
Attia NasarParticipantLindy Kyzer from the US Army Public Affairs Office gives her 6 social media tips:GOOGLE yourself and your organizationJOIN popular social media sitesConsider your GOALSREACH OUT to local media and publicationsDELEGATE social media effortsTOOLS – social media is just one tool in your tool kitView more of Lindy’s thoughts.Any other tips you would add?
July 14, 2010 at 7:08 pm #105627
Jay S. Daughtry, ChatterBachsParticipant
I would add… ENGAGE the entire organization.
Social media shouldn’t be about just one person’s efforts or a given department’s mission. Get others in the organization to take up the banner for more effective communications and better public relations through the concerted use of social media tools.
July 14, 2010 at 7:22 pm #105625
Mike Spear (The Canadian), Genome Alberta, provides his social media tips:
-have a plan with goals
-know your audience
-integrate into pr, comm, etc
-have a clear budget
-consider ‘real world’ actions
-avoid the shot gun approach
July 16, 2010 at 5:29 pm #105623
Yes, even if you can create a community within your site or on another site i.e. on a Facebook fan page, that is great. Getting people to talk about you and conversing with them is key. Also ensure you thank those that promote or speak well of you.
Always be LISTENING as well. This is key. Do searches for your company or subscribe to a Google Alert for your company’s name to read articles or messages written about you and RESPOND.
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