Digital Communications

Metrics are vitally important to helping organizations at all levels of government optimize email outreach and engagement efforts. To get the most out of the data, it is critical to understand which metrics are most important to the public sector and why.

GovDelivery’s report, Digital Communication in the Public Sector: Improving Metrics That M…[Read more]

Metrics are vitally important to helping organizations at all levels of government optimize email outreach and engagement efforts. To get the most out of the data, it is critical to understand which metrics are most important to the public sector and why.

GovDelivery’s report, Digital Communication in the Public Sector: Improving Metrics That M…[Read more]

You know when you read something and you have to look up every word because you have no idea what it means? And by the end of the sentence you have no clue what you just read. Let’s be real – it’s annoying when you have to do this and a very inefficient way of digesting information. Unfortunately, it’s a common experience when reading governm…[Read more]

Social media is no longer a consistent or efficient way to engage with citizens. Why? Just consider these facts: Facebook and Twitter organic page reach is down to six percent in the past two years according to GovDelivery’s guide.

Thankfully, GovDelivery’s guide, Dealing with Social Media’s Engagement Decline, offers tactics to help engag…[Read more]

Social media is no longer a consistent or efficient way to engage with citizens. Why? Just consider these facts: Facebook and Twitter organic page reach is down to six percent in the past two years according to GovDelivery’s guide.

Thankfully, GovDelivery’s guide, Dealing with Social Media’s Engagement Decline, offers tactics to help engag…[Read more]

Your organization probably sends thousands of emails every day. As a good communicator, your initial success is often measured in clicks and opens, but your audience will only read what’s relevant to them. Segmentation is when you see what people what to know about and you put them into separate categories so they receive the right information. S…[Read more]

How many times to do you look at your phone a day? From emails, texts, calls and apps, you’re connected to it all day.. As mobile devices continue to multiply in number and popularity, more public sector organizations are looking to incorporate text messaging into their digital strategy. As an organization, having a mobile channel is a great way t…[Read more]

Digital engagement is one of the most important components of organizations, especially government. Digital communication allows an organization to build relationships and effectively communicate directly with their audience.

Yet many organizations are not effectively communicating with their audience. Understanding the priorities of digital…[Read more]

At GovDelivery’s 9th Annual Digital Communications Summit, we explored the idea of transforming the citizen experience. How do you meet citizens’ rising demands? How do you provide integrated citizen experiences across platforms? How do you use data to better improve messaging and reach more users with relevant information? It’s not just about…[Read more]

Digital communication is a huge part of how an organization engages with their audience. Emails, social media and websites are integral channels to your audiennce. So how do you make the biggest impact with digital outreach?

GovDelivery recently published an infographic, How High Do Your Digital Communications Climb?, which goes over the six…[Read more]

FedRAMP is a term that cybersecurity and cloud experts are familiar with. What is it? FedRAMP stands for Federal Risk and Authorization Management Program. It was established in 2012 as a government-wide program to provide a standardized approach to security assessment, authorization and continuous monitoring for cloud products.

The General…[Read more]