Share best practices, tips & tricks and discuss digital communication as it applies to your daily government lives.
Reach more people and get those people to take action.
Congrats to GovLoop for hitting 40,000-member milestone!
February 15, 2011 at 7:27 pm #123211
Had you heard the news that GovLoop just hit another milestone, recently crossing the 40,000-member threshold? With the help of hard-working and passionate “govies” like you, we have achieved this significant number in record time…and we continue to grow!
“How did we get to this point and in such a short amount of time,” you might wonder? The answer can be simply summed up in one word. You!
In case you are just learning about it, GovLoop is the premiere online community where people like you – including a substantial number of state, and local government employees – connect and share ideas. Seasoned employees, mid-level execs and recent recruits alike are reading blogs, asking questions and joining special interest groups in a unique space unhindered by distance or red tape. Through peer-to-peer information sharing, public servants across the globe are getting real help with real problems in real-time.
Focused on Facebook
So far, the most popular blogs in 2011 are focused on Facebook. For instance, Founder Steve Ressler recently posted How To: Build an Awesome Government Facebook Page with Tons of Fans and Engagement. He shared five useful tips on building an effective brand strategy on Facebook because everyone wants to know what it takes. As Steve said:
Literally in every GovLoop live chat, online training, or speech I give, I always get two questions ‘What are tips to having a large and successful Facebook page?’ and ‘What is a good example of a government Facebook page?’
Of course, community members like you responded in full force with additional suggestions, advice, and opinions. For example, AJ Dronkers added:
I think something important for any agency to consider before doing any of this is who is their target audience? Is Facebook even the right tool to begin with? When considering how often to post think more about your audience. For example, NASA does post a lot and maybe their audience really enjoys that, but maybe the VA should only post once a day.”
Michaela Holmberg contributed:
Our Agency’s Facebook (and Twitter) pages have been very successful! We created them in 2008 back when there were quite a few road blocks, but they have been an instrumental part of us reaching out to the public, letting them know when construction or traffic is happening in real time.
In another post, Tricia Garland sparked conversation by informing members that “Facebook Changed Terms for State / Local Gov’t.” With the new terms of service, another set of roadblocks have been removed so you can ratchet up public engagement.
Jim Crawford responded:
With as much public scrutiny as government [receives], any opportunity that government can make to shed light on what it is that taxpayers are paying for is a good thing! FB is a great venue since so many are connected. Good move!
At GovLoop, we love to see people like you interacting and helping each other out. It’s because of awesome people like you that GovLoop continues to grow and provide valuable content. Whether you need help with a particular problem at work, are looking for some advice from experts or just take a break and have a little fun, we invite you to join us…and 40,000 friendly faces in government!
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