Regarding the topic below of “how long before employee buy-in.” This depends on the type of change and the effectiveness of the change program. Communication won’t work without a brooder change program.
Incremental change can be solved with good formal communication (written stuff, briefings) that properly explains the change and the reason why. Depending on the complexity, days to months.
Innovations require opinion leaders to first buy in, and this generally requires some sort of inclusion process. A change is an innovation when it’s totally new to the people but is consistent with their cultural foundations (known as basic assumptions)–though they might not see this consistency at first and it is therefore off-putting. Doing this well takes months.
Culture change is a very different animal–suffice it to say no level of message repetition will make this happen by itself. Ever. That’s a complex topic not fit for (and doesn’t fit in) this space. Doing this well takes months to start, years to properly anchor. (John Kotter’s “Heart of Change” is the most used model for culture change these days).
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