Leonard Sipes replied to the topic Your Fear of Social Media—I Don’t Have the Staff or Money in the forum Communication Best Practices 8 years, 7 months ago
Hi Donna: Greetings from the Blog World Social Media Conference in LA.
Very well put.
I did not mean to suggest that people should not use experts; I use a consultant to operate my private sites at http://leonardsipes.com and http://mylifeaudio.com (http://designpx.net/) “but” the point remains that social media “is” far less costly that it was just five years ago.
For my government site I used to rent a studio in a radio station to record my audio podcasts but now I use a MacBook Pro, a mixer and some michrophones. What used to cost a ton of money is now done for free beyond the cost of purchasing equipment.
Social media can be done by anyone willing to invest the time and effort to learn. I don’t have an ounce of formal training in social media yet we get 70,000 page views a month.
If I can do it (with assistance from my IT department) anyone can do it and that’s the beauty of social media.
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