These past months, members of the sphere of Flublogia, besides using blogs and forums, started to use various social media platforms (such as Facebook, Twitter) to allow for a broader range of people to access information. They are seeking innovative methods for disseminating information. They became a Flublogian community of practice by interacting, exchanging information, ideas, and experiences. They went well going beyond frontiers and barriers of languages). [See my blog entitled ‘Communauté, communauté de pratique et équipe collaborative‘.]
I envision providers that are responsive to citizen needs and committed to improving performance. As the editor of Zonegrippeaviaire, I’m focusing on how to increase transparency, improve data quality to inform planning, and expand service delivery with innovative information-based tools.
But there is much more to be explored. The Working Group on Community Engagement in Health Emergency Planning, recommended in ‘Community Engagement: Leadership Tool for Catastrophic Health Events’:
“The civic infrastructure constitutes a critical management resource for leaders during catastrophic health events—phenomena that characteristically demand deliberate and thorough integration of citizen contributions. In the pre-event period, the civic infrastructure can help set policy priorities, inform value-laden policy decisions, render emergency planning fair and feasible, foster trust between authorities and diverse social groups, and set realistic expectations about community wide capabilities to address unforeseen events. During the crisis period, the civic infrastructure can function as a multi frequency crisis communication network, provide support to professional responders, and enable more community members to respond rather than be victimized. As the crisis ebbs, the civic infrastructure can embody a grounded commitment to long-term recovery and to future public measures to enhance resilience.
The working group has argued that community engagement is essential to policymaking for disasters and mass health emergencies, and it has recommended how U.S. leaders at all levels can improve their ability to govern in a crisis and mitigate communitywide losses by embracing this approach.” (http://www.upmc-biosecurity.org/website/focus/community_engage/2007_working_group/full_report.html)
Since 2007, United States has reached out to members of the Flublogia, by inviting bloggors to participate to the Pandemic Flu Leadership Blog; by inviting forum editors (like Greg Dworkin – DemFromCT) and bloggors (like Michael P. Coston – Fla_Medic) to participate to simulations and to various committees.
HHS has a new Center for New Media, and is experimenting with social media tools, and has launched several Twitter accounts: @FDArecalls; @womenshealth; @AIDSgov; @NIHforHealth; @CDC_eHealth; @BirdFluGov; @NIHforFunding; @CDCemergency.
Lately, some high panflu officials started discussing about bird flu issues with the Flublogian community of practice on Facebook. One official is from United States (Craig Vanderwagen, Assistant Secretary for Preparedness and Response, Department of Health and Human Services – HHS), and the other one is from Republic of France (Thierry Saussez, a close collaborator of Nicolas Sarkozy, in charge of communications of the government). These two officials are innovators. They are experimenting with 2.0 tools, and more members of the public sectors should tap into this experimentation.
Other high officials, like David Nabarro, Senior UN System Coordinator for Avian and Human Influenza, and Marc Van Ranst, appointed as Interministerial comissionar by the Belgian federal government to prepare Belgium for a influenza pandemic, connected with many members of the Flublogia, but did not openly engage themselves in discussions yet on Facebook.
From McKinsey Quarterly, “Six Ways to make Web 2.0 work”. Rule No.1: “The transformation to a bottom-up culture needs help from the top.” (http://www.mckinseyquarterly.com/Business_Technology/Application_Management/Six_ways_to_make_Web_20_work_2294#Exhibit3). Therefore, in order to implement bottom-up social pandemic preparedness, we need help from the top…
My goal in participating in GovLoop is to 1) Network; 2) Promote community engagement related to catastrophic events and pandemic preparedness; 3) Discuss about strategies of development of relationships between citizens and members of the public sectors; 4) Explore avenues of collaboration with members of the public sector from various nations.