Robert Singleton replied to the topic What do you use to measure social media analytics? in the forum Web Metrics 8 years, 2 months ago
Google analytics is the best to track referrels from social media/overall pages views.
Twittercounter.com is unbeatable for twitter analytics.
Then there are aggregating services like Klout and Kred, that track your influence across multiple platforms. Those are the best for mananging a full social media campaign.
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