Great blog post for trainers:
“It‘s not always enough just to know your job. Be known for something different than everyone else, become a Subject Matter Expert (SME). It has to be useful and relevant and in doing so it will not only attract the attention of your boss but also your friends, co-workers and others who upon learning about your unique set of skills or knowledge can bring opportunities your way.
In my industry (professional speakers/trainers) many of my peers and friends do exactly that, they brand themselves as SMEs…”
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