Posts By Eric Diaz

Government and Social Media: How Agencies Communicate with Hispanics via Facebook

Blog series originally posted at DK Web Consulting. In today’s blog on Government communication with Hispanics via Facebook, we will look at three main things; (1) which Facebook tabs are popular, (2) how many tabs do US Government agencies use, and (3) do these Spanish-language pages use third-party applications to post. For those of youRead… Read more »

How Social are Spanish-language Government Facebook Pages?

Blog series originally posted at DK Web Consulting. Introduction With traditional marketing taking a backseat to digital for many companies, the way government communicates with the public is shifting too. Government agencies are taking cues from the private sector and turning to social media to reach the public. In this report, we review in detailRead… Read more »

Stop Being an Unpaid Part of Facebook Ad Campaigns

Blog originally posted at Social Media Spanish. Recently I have seen more and more discussion about people feeling very uncomfortable with Facebook using their name and image on social ads. I wrote about this last year on the dangers of showing up on Pepto Bismol’s next ad for a chimichanga antidote. People online are becomingRead… Read more »

Facebook Tabs and Apps Used by the US Military – Facebook Use Study (2 of 3)

Blog series originally posted at DK Web Consulting. Intro In today’s blog we will look at three main things about the US Military’s use of Facebook; (1) which Facebook tabs are popular, (2) how many tabs do military pages use, and (3) do these pages use tabs such as Hootsuite to assist in publishing. ForRead… Read more »

The Military’s use of Social Media: Facebook Focus (Part 1 of 3)

Blog series originally posted at DK Web Consulting. The growth of social media is evident even amongst the ranks of government. The five branches of the US Military have been social media champions and there is much to learn from their efforts as we see in this report. This is the first installment of threeRead… Read more »

What You Can Learn from HHS Facebook Pages (Part 3 of 3)

By Eric Diaz. Blog series originally posted at DK Web Consulting. Click here for Part 1 in the series on HHS Facebook page use. Click here for Part 2. It’s not just the private sector jumping on the social media bandwagon. Government agencies are using the robust Facebook platform to reach the public too. ThisRead… Read more »

What You Can Learn from HHS Facebook Pages (Part 2 of 3)

By Eric Diaz. Blog series originally posted at DK Web Consulting. Click here for Part 1 in the series on HHS Facebook page use. It’s not just the private sector jumping on the social media bandwagon. Government agencies are using the robust Facebook platform to reach the public too. This is the second installment ofRead… Read more »

What You Can Learn from HHS Facebook Pages (Part 1 of 3)

By Eric Diaz. Blog series originally posted at DK Web Consulting. It’s not just the private sector jumping on the social media bandwagon. Government agencies are using the robust Facebook platform to reach the public too. This is the first installment of three in a series about the US Department of Health and Human Services’sRead… Read more »