Innovation is possible in areas that are literally outside of the box. These are spaces, like social media, where policy hasn’t caught up to the latest technological advancements. Lawyers and policymakers haven’t gotten around the regulate these new tools so “proceed until apprehended” as an old boss of mine once told me.
Innovation can also occur in areas far removed from HQ. It’s no accident that so much innovation happens in the “field”. Away from headquarters, and closer to customer, field staff are more likely to come up with innovative solutions. Outside of the DC bureaucratic box, field staff are free to innovate – at least until HQ hears about it.
But, if you work in a large bureaucracy, and hope to change an established procedure, your chance of success is close to nil. You’ll have to fight decades of rules and policies. You’re trapped in the box.
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