Hey folks, we started an internal social media tool to help bring staff up to speed on using social media. We call it “webbook”. Still in its infancy but, much like trying to lose weight, you hit plateaus that make growth stall up. In particular, involvement from bloggers to keep content fresh and coming. We are hearing “time” is an issue but we are saying it’s a shift on how you use time. This is especially true if you want the tools to be useful to staff.
Just curious how are others who may be encouraging exploration of business use of social tools are dealing and fairing ?
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