Search Results for: personal brand

Facebook Rolls Out New “Subscribe” Button

Yesterday Facebook rolled out a brand new feature that allows people to not only “friend” each other, but now “subscribe” – – making a personal profile more like a fan page. For example – let’s say I want to know what is going on with Mark Zuckerberg, but I am not “friends” with him. IfRead… Read more »

Local Gov Interview: Andy Maxwell, Director of Planning & Sustainability in Syracuse, NY

I love learning about different roles in local government. I was lucky enough to interview Andy Maxwell, the Director of Planning & Sustainability in the City of Syracuse, New York. This interview was especially interesting to me since I spent the past year completing my MPA program at Syracuse. It was fun to hear someRead… Read more »

Contractors Use Webinars, Social Media To Extend Their Voices

I originally published on GovWin Communication is an important aspect of any business, but how do new media tools affect government contractors seeking to team with others? In addition to social media tools like LinkedIn and Twitter, there are additional tools like company blogs and webinars that all play a part in extending the voiceRead… Read more »

“How to Manage Social Media” Presentations

My thanks to Joel Sarfati, Director of 40 Plus of Greater Washington D.C. and Professor Ray Kimball of Montgomery College’s TechLeap Program for inviting me to give presentations on “How to Manage Social Media for Busy Professionals” last week. Both events had great audiences, and I appreciated the vigorous question-and-answer sessions. Two slide decks shareRead… Read more »

VA promotes social media use with new policy

BY BOB BREWIN 08/16/2011 The Veterans Affairs Department issued a social media policy Tuesday that “highly encouraged” the use of blogs, Facebook, Twitter and other Web-based media and urged VA employees to interact with the public online. VA Secretary Eric Shinseki said the new policy lays the groundwork for interaction with veterans through social media.Read… Read more »

Our Advice on Google Plus: Wait.

It’s been over a month since Google launched Google+, its latest foray into the world of social media. Our official guidance to clients who want to put their brand on Google+ has been simple from the day it launched: wait. Now that Google+ has been around for a little over a month, our advice remainsRead… Read more »

Live Blogging the 2011 Next Generation of Government Summit: Luncheon Keynote (Day 2)

1:20 p.m. We’re hearing abut EPA’s Emerging Leaders Network, and then we’ll be off for afternoon breakout sessions. Thank you to Jamie for a truly awesome presentation. 12:50 p.m. Our customer experience is characterized by: 1. Our 800-number on every page and staffing out call center 24 hours a day. We want to talk toRead… Read more »

Tuesday, 26 July PublicForum Webinar: Know Thy Communication Style

“Know Thy Communication Style” Using SMART Conversations® to speak your truth and enhance all of your relationships. A PublicForum Webinar Date: Tuesday, July 26 Time: Noon-1:30 pm Eastern (New York) (60-minute webinar with optional 30 minute Q & A ) FREE* for Circle Club members $20* USD for nonmembers *Add $12 for telephone audio (noRead… Read more »

Charlene Li and the Facebook Page of U.S. Embassy – Jakarta, Indonesia

I know Charlene Li from her book < Marketing in the Groundswell >. This little book was a very fun to read. It pointed out a simple fact that is so easily overlooked nowadays: We talk too much, but rarely listen. In the summer issue of <The Public Manager>, Charlene Li re reiterated this idea—sheRead… Read more »

Why I’m Struggling with Google+

So now I’ve been a couple of weeks with Google+ and I’ll be honest, I’m really struggling with the service. I wanted to give it a few weeks before writing anything, which has been helpful in letting my thinking mature. First, before my Google friends get upset, I want to acknowledge the reason I’m strugglingRead… Read more »