I recently rejuvenated a blog I had started 2 years ago. This is my first post at the new location conflictofvoices.blogspot.com. After more than a year of research and observation I still haven’t found the definitive answer on the most effective way to use social media. I’ve read the expert’s books, listened to lectures andRead… Read more »
by Donna L. Quesinberry Government Business Examiner In the technological hour of 2010 there are so many inroads to business development that just don’t employ legacy plans of action. We now enjoy Pod-casting, Wikis and Wikipedia, Social Networks (SNS), Videographies, Webinars, SlideShares, YouTube videos, TelePresence, inVirtual communications, etc. Add to this laundry list of newRead… Read more »
Work for fee – not free. by Donna L. Quesinberry Government Business Examiners 2009 had to be the worst year ever for economic woes in federal contracts. The Government Business Examiner in talking with numerous industry experts has learned that many consultants and businesses experienced a tough market climate during the past year, but everyoneRead… Read more »
by Donna L. Quesinberry National Writing Examiner Writing is an art that takes on many forms. Success-driven grant writing is an art that uses a logical structure and clear arguments to secure needed funding for a potential awardee. The grant proposal is like a sales proposal (most recognized are federal acquisition proposals) in as farRead… Read more »
Commenting is an honor and a privilege. What readers often don’t realize is how much they can add to a post by commenting.The old model was “broadcast.” Your radio, television, or newspaper communicated “at” you. The result was lowest common denominator news, education, and entertainment.In 1999, the Cluetrain Manifesto started with “All Markets Are Conversations”Read… Read more »
Most discussions I’ve been part of about measurements usually involve identifying a desired outcome and looking for a numeric representation of that outcome. This makes perfect sense and there’s loads of research and supporting evidence that having metrics and measurements are an important part of most outcome-based projects. Over the years, however, I’ve come toRead… Read more »
We generally have a disconnect between the person, business, or agency that we want to be and the reality of who or what we are today. This disconnect is a great thing, an opportunity for growth an opportunity for improvement. However, when not understood, it is also a major pain point, something that leads yourRead… Read more »
“Social Media” is a squishy topic to a lot of people, and particularly to decision makers within many organizations. The gurus seem to know what they are talking about — mostly — but even the concept of “social media expert” is riddled with fallacy. The problem, as I see it, is that social media hasRead… Read more »
Well, below are some tips for strategic consideration. Public relations and marketing is about the conversation. Right? And, depending on which camp you are in; communications, marketing or both, you can more effectively enable “conversation” by shaping opinion, and opening the door towards selling the products, services and information you offer with MarCom 2.0. MarComRead… Read more »
It’s the latest buzz, the Department of Defense (DoD) announcement that it had finally issued policy on Internet Based Capabilities early afternoon on February 26, 2010. I’m excited to see it finally arrive, but in some sense it’s a surprise left cold and waiting like a ragged banana peel discarded last fall and finally uncoveredRead… Read more »