I’m at GovDelivery Social Media Summit today and thought I’d live blog it.
David Kirkpatrick, the author of Facebook Effect, is speaking about the history based on his book where he wrote a real history of Facebook (not the movie script). It’s a cool story where he wrote the first big story on Facebook on Forbes in 2007 and got embedded within Facebook to write the book.
Facebook represents
-automation distribution
-viral distribution
-real identity
-transparency
Even if Facebook died tomorrow, those trends would continue.
Zuckerburg has focus and conviction – why can’t they all be users of my system?
-Turned down Microsoft $15 billion cash, Mark could have walked out with $4 billion and still said no|
Concept of online becoming meaningless as with smart phones you are always online.
Only at extreme beginning of taking advantage of these trends
We are all producers. News feed is the idea that would be more useful than normal newspapers.
Every business has to change. It’s not just about collecting fans, you have to think about helping your customers in a fundamentally different way.
How do you recreate key processes? Former mayor of San Francisco thought could use Facebook authentication for drivers license renewal