Harnessing Disruptive Innovation – Managing The New Normal

Post World War market domination and the rise of the American Century
was about constantly creating better offerings. Our economy was pegged
to new and better products and services.

Disruptive Innovation has turned that model upside down, where offering
fewer features brings whole new segments into a market, creating new
market leaders from beneath!

How did the General Motors, Ford, and Chrysler lose domestic market
share to Toyota, Honda, and Mazda, who are now losing market share to
Kia, Suzuki, and Hyundai?

How did Southwest Airlines become a dominant competitor to Pan Am and
American, the pioneers of air travel?

What happened to Bethlehem Steel? What if no one was wrong and no one
made a mistake?

What are the forces at work in disruptive innovation and how can you
harness them to become a market leader?

Please join us for a free, illuminating explanation of how these forces
can be harnessed and to achieve market dominance. (If you are interested
in some quick background, go
and then join us!)

Tuesday, June 22, 2010 from 7:30 AM – 8:30 AM (ET)
Rockville, MD

We begin promptly at 7:30 and complete before 8:30. Directions and

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