Meeting the Demand: How Gov Can Improve Citizen Engagement through Digital Branding

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More than 60% of adults say they would like to conduct more government transactions online. To meet this growing need, government is stepping up its digital services game.

But while creating engaging citizen services across multiple channels is an important goal, it’s easier said than done.

Fortunately, there are state and local governments seeing success including the City of Los Angeles and the State of Georgia. Join us on-demand training to learn how to:

  • Create a roadmap for digital transformation that includes optimizing social media, mobile apps and other modern tools.
  • Leverage open source and cloud technologies to develop a sophisticated and agile content management system.
  • Overcome common challenges to improved citizen services including budget constraints.
  • Create a culture of customer service and digital engagement.

Register for this free online training to learn best practices for creating your digital brand and effectively connecting with citizens.


Nikhil Deshpande
Director, GeorgiaGov Interactive
Ted Ross
CIO, City of Los Angeles
Dan Katz
Technical Director, Acquia