Digital transformation is the next step for government agencies as they seek to provide citizens with better experiences. Citizens want to interact with government through mobile devices and across social media, and they expect helpful, personalized results, delivered efficiently. However, many agencies are still struggling to create a unified digital experience for citizens.
A digital experience platform (DXP) can help agencies minimize or eliminate silos in their users’ experiences so that mobile, web, legacy and all other content are tied together in a single repository and can be distributed consistently across all touchpoints. Ultimately, digital experience platforms empower agencies to deliver exceptional experiences to their increasingly connected citizens.
Download this new market trends report to better understand the challenges facing digital and IT transformation in government and how a DXP can address them.