Posts By immixGroup

FY14 Budgets Highlighs Cybersecurity Opportunities within DoD

Lloyd McCoy Jr., Senior Analyst As you’ve heard from Mohamad’s blog post, the FY14 budget calls for the Department of Defense (DoD) to spend approximately $5 billion for cyberspace operations, up 20% from FY12. In an era of declining budgets and workforce cuts, there is bipartisan support for more cybersecurity spending which is good newsRead… Read more »

Expected Impacts of the Affordable Care Act of 2014

by Stephanie Sullivan, Consultant The Affordable Care Act (ACA) was signed into law almost three years ago in March 2010 by President Obama with the goal of decreasing the number of uninsured Americans and reducing the overall costs of health care. ACA has been cited as one of the largest regulatory overhauls to date, andRead… Read more »

Shielding Yourself from Sequestration

by Chris Wiedemann, Analyst If you had a chance to view immixGroup’s Market Intelligence briefing on sequestration yesterday, you hopefully have a better understanding of what the proposed cuts mean to IT companies. Tim Larkins summarized the history of this situation – what sequestration is, when it became law, and just how those cuts (whichRead… Read more »

ReLoading Your Federal Marketing Toolbox

by Allan Rubin, Vice President, Marketing My mother likes to complain that my father takes tools from the toolbox and doesn’t replace them, leaving her with a handful of nails and no hammer to drive them. Frustrating, right? Marketers trying to attract the attention of government buyers face a similar dilemma: tools are getting takenRead… Read more »

Sequestration’s Looming Furlough Implications

by Stephanie Sullivan, Consultant Federal employees and contractors have been waiting on bated breath about the impact of looming furloughs…but it looks like the wait is nearly over. Federal agencies have already begun doling out memos with grim announcements that resemble one released by the Department of Justice, “DOJ proposes to furlough you no earlierRead… Read more »

Federal Opportunity Alert: Business Intelligence to Fuel USDA Strategic Sourcing

by Chris Wiedemann, Analyst Speaking at an AFCEA Bethesda breakfast panel on shared services and strategic sourcing this morning, Lisa Wilusz, Director of USDA’s Office of Procurement and Property Management, identified a glaring lack in the Department’s efforts to streamline procurement for commodity products: they don’t know what they already have. Without getting into tooRead… Read more »

A Busy Week for Government Marketers

by Allan Rubin, Vice President, Marketing This posting is a bit of a catch-all for government marketers, as it seems we’ve just come out of a very busy week. Among the items that have crossed my desk, both good and bad, here are a few of which you should be aware: Government Media My almaRead… Read more »

A Tale of Two Subject Lines

by Allan Rubin, Vice President, Marketing I noticed an interesting juxtaposition of subject lines in my (overflowing) email in-box today. Early in the day, I saw this message from Defense Systems: DISA collaboration tool doubling its capacity The top story was summarized as follows: “The enterprise collaboration tool known as Defense Connect Online is aboutRead… Read more »

A Tale of Two Subject Lines

by Allan Rubin, Vice President, Marketing I noticed an interesting juxtaposition of subject lines in my (overflowing) email in-box today. Early in the day, I saw this message from Defense Systems: DISA collaboration tool doubling its capacity The top story was summarized as follows: “The enterprise collaboration tool known as Defense Connect Online is aboutRead… Read more »

WEST 2013 Conference Sheds Light on Future Priorities and Challenges for DOD

Lloyd McCoy Jr., Senior Analyst AFCEA International and the U.S. Naval Institute recently co-sponsored West 2013: Pivot to the Pacific: What are the Practical and Global Implications?” the largest industry event on the West Coast for communications, electronics, and information systems. Despite limits on travel and budget constraints many high ranking military and civilian leadersRead… Read more »