Over the last 3 years we (in New Zealand, but also around the world) have seen a steady increase in the use of social media by State servants:
–sanctioned government agency blogs,
–State servants blogging about their organisations in their spare time,
–State servants responding to blog posts,
–State servants writing guest posts on blogs,
–sanctioned government agency wikis,
–State servants editing articles relating to their agency on Wikipedia,
–State servants starting Facebook groups
This trend looks likely to continue. It is for this reason the State Services Commission (and indeed some overseas jurisdictions) have created draft guidance for New Zealand State servants using social media. We have channelled some of our findings from the SSC blog into the guidance.
This guidance does not cover the technical or administrative ins and outs of an agency running their own blog or wiki (though hopefully this is not too far away), simply how to monitor and interact with existing social media sites. The guidance is heavily derived from the Standards of Integrity and Conduct which we feel is most of what we need.
View the draft guidance at: http://webstandards.govt.nz/index.php/Talk:Social_media_monitoring_and_interaction
Our guidance is by no means finalised and we really hope you will share your input with us (by commenting here, at the Web Standards wiki, or emailing [email protected]) by February 13th, 2009. The final guidance will be available shortly after that date.