Ori Hoffer replied to the topic Anyone use Facebook to poll the public? in the forum Communications, Citizen Engagement, Customer Service 7 years, 4 months ago
More than just using the “Like” button, you can actually create a poll within Facebook. Unfortunately, you can’t have photos attached to each poll option, but this would be a great way to engage the public:
- Build a page on your website with photos/descriptions of all the designs
- Build a photo gallery on Facebook with all the designs or just post…
Ori Hoffer replied to the topic How Do You Reach Influencers Outside of Your Market? in the forum Communications, Citizen Engagement, Customer Service 7 years, 4 months ago
The first thing to do is make sure you identify the right audiences outside your area that would be interested in this subject. Parenting magazines/mom blogs, fitness/health publications are good. The lifestyle sections of national news outlets. Also, sign up for http://www.helpareporter.com/ and keep an eye out for reporters looking for…[Read more]
Ori Hoffer replied to the topic Are Fewer People Seeing Your Facebook Page Posts? in the forum Communications, Citizen Engagement, Customer Service 7 years, 4 months ago
Our reach had fallen off a cliff – exactly at the moment this was implemented. We were at a high of 5,000 on Sept. 17, now our reach is 1,200. I had a feeling something was going on with Edge Rank, but this is ridiculous.
David – I did see that post. All I can think of is the public reaction to government building an office like a Silicon Valley startup – with brightly colored couches, lots of open space and a move to give employees time to work outside their usual areas. It may not have a ping-pong table or video games, but people seem to expect government…[Read more]
I’m not just talking about risk and innovation when it comes to creativity – I’m also wondering about the “creative arts” – writing, graphic design, photography, video, etc.. These aren’t things that necessarily cost more money, but they can make communications clearer and more impactful than using the same old templates year after year.
Is the…[Read more]
A recent story in Government Executive, “Are you creative? You might be better off in the private sector” brings up a question that I often find myself asking.
If all the creative people leave for the private sector, where will change come from in the public sector?
If there are so many problems in government, shouldn’t the creative types be…[Read more]
Coming up Tuesday, July 31, 2012:
Game On! How Gamification Can Work in Government
This webinar will teach you:
- How to use gamification to engage your customers
- How and why gamification motivates user behavior
- How to become involved in the Federal Games Guild
- Examples of how other agencies are using games to help with their…
For those unfamiliar with IGNITE – the rules are as follows: 20 slides for a 5 minute presentation (15 seconds per slide – set to automatically move forward). You need to get your point across quickly, and the slide should have some sort of visual reference point to what you’re talking about.
Social media training should be mandatory for anyone who is considering using any social tool in an official capacity – at a minimum, it’s a reminder that government rules are different from the private sector, there are Hatch Act considerations, etc.
It should be encouraged for all other employees so that they understand that just because…[Read more]
I (and 19 others from various agencies) just completed the Digital Gov University “Social Media for Government Employees” course. 12 weeks with a lot of background into the WHY of social media much more than the day-to-day HOW of it.
I thought it was extremely informative, and gave a greater understanding of how groups engage, communities develop…[Read more]
Another great article on gamification – why it’s about more than just slapping badges on everything…
Two things here: my department at GSA (Comm. & Mktg) is really interested in having someone guest write an article about their experiences using games/gamification within the government. No more than 500 words. Contact me if you’re interested.
For those of you who have started doing some gamification, here’s an article on how to keep people…[Read more]
I’d put up
David M. Robbins
Director, Office of Personal Property Management
GSA, Federal Acquisition Service
OPPM is the group that handles the auctions, Computers for Learning and other surplus sales. They have everything from boats and helicopters to overhead projectors and digital cameras.
I wonder if they’ll look again at those 100-page reports that they were considering faxing, and see if they could be trimmed down. Just because you can have a large document sent in seconds via email doesn’t mean you should.
GSA’s Enterprise Web Management unit (Office of Communications and Marketing) is hosting an internal training event in Chicago, June 25-27 to help our staff learn about navigating the digital frontier.
We will be having a couple of panel sessions on social media, mobile and web metrics and are looking for representatives from Chicago-based…[Read more]
Ori Hoffer started the topic Facebook Timeline and Government Offices in the forum Communications, Citizen Engagement, Customer Service 7 years, 12 months ago
Interesting piece on AllFacebook today – http://www.allfacebook.com/facebook-pages-timeline-congress-2012-02 – Will Congress Vote Up Facebook Timeline For Pages?
How will you be integrating Timeline into your Facebook plans? What Open Graph apps (“NOAA is listening to “Summer Wind” on Spotify”) would you add?
What’s the over/under on flag…[Read more]
Ori Hoffer replied to the topic Are there any government agencies out there on Google+ ? in the forum Communications, Citizen Engagement, Customer Service 7 years, 12 months ago
GSA is still working on developing a governmentwide TOS agreement with G+, I think many agencies are waiting until that is completed to go forward.
Ori Hoffer replied to the topic What Is Your Biggest Social Media Challenge? in the forum Communications, Citizen Engagement, Customer Service 8 years ago
I see the challenge of answering “why?”
- Why do we need these tools? For broadcasting information or for customer service?
- Why does one group use it but another doesn’t? Should every group/individual be mandated to get social?
If there aren’t clear answers to these questions before you start, it’s easy to be headed down a dead-end…[Read more]
GSA just did this same thing, launching Salesforce Chatter. Some of the important things that I could see (I was not on the implementation team) were:
1) Start small – pick a group or two to beta test so you can find any issues that may be unique to your organization before opening it up to the whole agency.
2) Have a team in place ready to answer…[Read more]
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