Google has released a fascinating infographic detailing the mobile use of Aussies in their blog post, Insights into the Mobile Aussie Weekend.
Useful for communications and policy people in government, it provides insights into how Australians are using their mobile phone to search the internet over weekends based on Google’s statistical data.
A Day in the Mobile Aussie Weekend
Great infograph and I like how you’re thinking, Craig. It is important for government to pay attention to how citizens behave not only from M-F, 9-5 but the other times of the week when they might be more likely to be interacting with government services and information.