Redefining Cool: Legacy Foundation Educates Filmmakers

I found this interesting nugget from the Legacy Foundation’s Facebook page recently and decided to share. With my developing interest in film/storytelling for public health, this short film piqued my interest in indirectly addressing public health issues:

In an effort to educate and engage young filmmakers in the smoking in the movies issue, Legacy has teamed up with a nonprofit production company called ReelAid and the Spitfire Agency to work with us on a short video focused on social responsibility in filmmaking. Voiced by actress and activist Daryl Hannah, this short film, Redefining Cool, aims to help students in the nation’s leading film schools to better understand the complex issues and repercussions around using cigarettes as props in film.

You can also view the video in High Quality at Legacy’s video section on their Facebook page.

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