Branding Lessons from Social Media

I celebrated a personal milestone this week when I reached the 3,000 follower mark on Twitter. Later that day, a friend and I were having lunch when he asked me to tell him about my success. Without hesitation, I gave him this simple explanation… branding. My experience with social media has provided me with some powerful insights. One of those insights is that developing an engaging presence on social media is a lot like building a brand. Let me share with you ten branding lessons I’ve gained from my experience with social media over the last four years:1. Be yourself Your friends and followers…

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