Search Results for: personal brand

More Than Words: How to Really Redefine the Term “Public Relations”

There’s big news in the PR industry as the Public Relations Society of America (PRSA) recently announced that they are embarking on an international effort to modernize the definition of public relations. Chartered in 1947, PRSA is the world’s largest and foremost organization of public relations professionals and boasts a community of more than 21,000Read… Read more »

Fire All the Managers

In a refreshingly provocative article in this month’s Harvard Business Review, celebrated business writer Gary Hamel describes the condition of management in most large organizations (costly and inefficient) and how one company did away with all their managers and still manage to run a $700 million company with revenues and profits that leave competitors inRead… Read more »

Twitter Guide for Government: Tweet in First Person

Download the PDF: Thou Shalt Tweet! 15 Commandments for Government Agencies on Twitter 9. THOU SHALT TWEET IN FIRST PERSON OK. This may sound like strange advice for an organization that frequently issues highly impersonal press releases: “Minister Soandso to visit site of the new WidgetrUs TWEET factory.” But experience has shown time and againRead… Read more »

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Research and Best Practices eNewsletter 11/10/2011

Research Apps Culture (11/02/2011) – Adults have doubled their app downloads to cell phones in the past two years, according to a PEW survey. Overall, apps that provide regular updates about everyday information (news, weather, sports, or stocks) and those that help people communicate are the most commonly downloaded. http://pewinternet.org/Reports/2011/Apps-update.aspx Growing Mobile (11/07/2011) – ARead… Read more »

Trends on Tuesday: Mobile Users Engaged and On the Go

New data from comScore shows that not only are people checking their social networks (like Facebook, Twitter and LinkedIn) from their phones, but they are actively engaging. In addition to reading posts, people are using their phones to add their own updates, post links and follow links to other content. Mobile Social Networking Activities 3Read… Read more »

Comment!

One advantage of posting to the internet is the huge audience. Somebody seems to find value in most anything. What you post is how you are experienced, your electronic personality. A second advantage is the ability to comment, to add to the discussion. Commenting is a developed skill, a habit. You get better the moreRead… Read more »

Cored

It feels a little like Apple has just been cored. This morning, I don’t think I was alone in shedding a tear. The difference between a geek, a nerd, and everyone else, was probably actually how you felt this morning. Because you see, for the nerds among us, he was more than a genius, anRead… Read more »

The Future of Graphics in Social Media

When Facebook rolled out its tweaks to its news feed last week, I was first struck by the new larger size of images. I thought “this looks like Tumblr.” I’ll write more on Tumblr later, but the point here is that Facebook appears to have learned something Tumblr has known for a while: people likeRead… Read more »

The Database Society and You

There is much commentary right now about Facebook, social networking, and the meaning for the enterprise technologist. All of the tumult over Facebook’s new features (frictionless sharing, the timeline, etc) inspired me to dig out an old post I had written for Huffington Post on what I called the “database society:” The dominant metaphor ofRead… Read more »

Politicians Love To See Their Name!

Buffalo Mayor Byron Brown has taken promoting his name to a level never seen before by a local politician. Putting the Mayor’s name on newly purchased fire trucks, which caused a public back lash has brought the issue of the Mayor’s self promotion to a head. As reported in the Buffalo News: Office entrances. GatewaysRead… Read more »