My 7-year-old daughter, when working on a puzzle, knows to glance at the whole picture first, before starting to assemble the pieces. So, her process is to study the picture, and then find a corner piece to which she then starts adding pieces. We, as adults, sometimes forget to take a step back and lookRead… Read more »
Win themes have three main functions in a pursuit: 1. In the capture phase, win themes are a first step in defining win strategy (and not the other way around). They help create customer messages to position the company; identify competitive advantages; and document the real reasons the company will win. 2. During the proposal,Read… Read more »
There have been a number of changes lately that are important to government contracting that you need to know about. But before I delve into them, I wanted to let you know that our November capture and proposal 2-day training courses in Rockville, MD are now half-full, with some people traveling from out of townRead… Read more »