This might be the best 7 minutes I’ve spent today.
The brilliant Chris Flink of IDEO shares thoughts on how Suckiness is an Opportunity.
LOVE THIS QUOTE: (a beauty, IMHO):
“Next time you bump into something sucky, embrace its suckiness. Lean into its suckiness. Obsess over every detail of its suckiness.”
And so with that he gives us:
I agree Lauren … well worth viewing
My sister’s bday is Xmas day. I’ve reposted it to her Facebook site. Hilarious!
I think he just defined optimism as a sales method. Brilliant!
Great find Lauren. It’s a great point that is often overlooked (finding inspiration in crappy products/experiences).
See a problem.
Don’t complain.
Create a solution.
Inspiring! Approaching life by embracing suckiness is very empowering.