Leveraging the power of social media in government

Scott Burns, CEO and co-Founder of GovDelivery, provides insights for how government agencies can leverage the power of social media.

Watch the video to hear Scott discuss social media as part of an integrated communications strategy that incorporates email and text messaging/SMS to fight through the “noise.”

What do you think? How did your government agency or organization start using social media? Have you had success? Share your story in the comments below!

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