Preparation is key for making sure that everything you say is fair game for the news reporter to include in their broadcast or article.
Posts Tagged: media
By using these media techniques, a good spokesperson will know how to answer a difficult reporter question with a prepared, key message.
Those working in the public sector may at some point find themselves having to deal with public scrutiny. Take a long-term, proactive relationship-building approach, rather than waiting until issues explode and you are caught fighting fires.
Over the course of your career in government, you may well field news media requests. For some, that’s not a pleasant task. Here’s what you need to know to ensure your news interview is a great opportunity rather than a career crimper.
It is worth noting that none of us were forced into reducing our myriad thoughts, emotions and complexities of the human experience into 140 characters. We hopped on this bandwagon voluntarily.
Maybe you don’t know where to start, or what to share. Maybe you don’t have a robust communications department. Whatever the reason, I’ve compiled these quick tips to help you tell better stories. I focus on tech, but these tips apply to all of government.
It is the most wildly over-used mark of punctuation in the English language and is dragging all of us down with its haphazard excitement and indiscriminate emphasis!
During the past 20 years, or so, as video technology has leapfrogged itself to the point where you can shoot a feature film on your phone, many local agencies began hiring communication specialists and video producers to come up with new and creative ways to get their message out. But, in many cases, the priorities… Read more »
Like many of us, I fell into local government communications by accident. Here’s how this serendipity happened.
Today, government communications jobs are so much more than just writing press releases and talking to reporters.