In the spirit of the season, I’d like to share some observations about well wishes at this time of the year. I have an eclectic collection of friends; they observe a variety of different religions. Years ago when Happy Holidays crept into use, I asked each person if they are offended or feel uncomfortable inRead… Read more »
Over the last couple weeks, my colleagues and I have looked back on 2011 to tease out several “Top 5s” on GovLoop and beyond. Since we’ve largely captured the past, I’d like to take a peek at the future and offer a few predictions for 2012. 1. It All Stalls Down: If you’ve been inRead… Read more »
Please +1 this article…I’ll be your very best Google+ friend!!! Recently, Dillon Behr (@dbehr24) wrote a great piece about how the consumer technology ecosystem has almost completely fractured – breaking into walled gardens. Those of Amazon, Apple, Google, Microsoft and the rest are all creating ecosystems with low barriers to entry, but even higher barriersRead… Read more »
Mike Markkula was employee number 3 at Apple and had a great deal of influence over the success of Apple. The marketing philosophy of Apple has always been very customer focused. Government can and should learn from Apple’s marketing approach. Empathy – Government must do a better job of understanding the needs of the citizensRead… Read more »
LinkedIn Groups LinkedIn, being renowned for being the professional social network, is a place not only to connect with others in your agency, but to reach out and connect across agencies for advice, sharing ideas, and more. One of the best ways to do this is to connect through groups of common interests, areas ofRead… Read more »
“GovBytes” is a blog series created by GovLoop in partnership with Government Technology. If you see great a story on Gov Tech and want to ask a question around it, please send it to [email protected]. This year GovLoop staff has posted dozens of GovBytes articles. Each article identities a different way technology is used inRead… Read more »
Deltek Analyst Joanna Salini reports. The city of Cleveland and the Ohio Southwest Regional Communications Network (SWRCN) are considering a radio communications partnership. Cleveland had budgeted more than $30 million for the build out of a new radio system that was awarded to Motorola earlier this year, and as part of this costly endeavor, theRead… Read more »
I’m old enough to remember the early days of the web. Back then (not too long ago, the 1990s), organizations didn’t take this online medium seriously. The web site paled in importance to the newsletter or magazine, at least according the leaders of the time. After all, who reads things on a computer? The InternetRead… Read more »
Here’s a question for all you social media specialists: How do you measure your success? When are you certain you’ve “gotten your word out”? That people are actually listening? What is the goal of social media (other than AWARENESS) is there a more substantiated way to measure your success?
Top Member Blogs The internet is a weird place and getting eyes to your content is hard. Of course there are tricks like SEO (search engine optimization), catchy headlines, and in the case of GovLoop getting in the carousel or newsletter. But more so than anything else the thing that drives eyes to content isRead… Read more »