Who’s Listening to Your Message?
Knowing your audience… who is listening to (or reading) your message. Here are three accounts of the same story written for separate audiences.
Communications
Words Matter: How to Make the Right Choices
In these hectic and uneasy times it can challenging to gain an audience for your message – but so easy to lose them due to poor word choice or an unfortunate phrase. How to make sure your message isn’t lost to an avoidable error?
A Tale of Two Chatbots: Search-Based vs. Guided Interactions
Chatbots are emerging as the next paradigm shift in digital communication for government. But which system provides the most value: search-based or guided interaction?
‘Other Duties as Assigned’: Part-Time PIO
Regardless of the field or profession, “other duties as assigned” is a clause common to most job descriptions. For those in communications – from marketing to social media – it could mean that you’re the face of crisis response as your agency’s on-call Public Information Officer.
5 Methods to Minimize Your Website Visitors’ Misery
How can you minimize your customers’ misery and make the government website experience more delightful? Read on for some tips.
My Secret to Optimize Digital Workspace: Organization Through Automation
Access to digital automations offer a wealth of opportunity to optimize our digital workspace. I revolutionized my work product, and this is how I did it…
Learn From Stan Lee: Innovation is Not Just for the Young
The world lost a great innovator this week, but the way we honor his memory is to be inspired by the stories he told and the example he set. You are never too old to start innovating.
Communication in the Information Overload Age
We are surrounded by incoming information at every turn. Silence is no longer something people seek to fill; it has become something people seek. How then can you get your message heard amidst all the noise?
What to Do When You Don’t Appreciate Your Colleague
Let me share a few tips on communicating appreciation to a “difficult” colleague.
Safer Streets: Campaigning for Culture Change
A new state law gave police authority to ticket drivers distracted by their cell phones. But in one town, it was clear that a more personal approach would be needed for meaningful culture change and safer streets.
