Without a doubt, the next 12 to 24 months will be a period where government contractors need to be even more competitive – chasing after fewer and smaller contracting opportunities. Many are already seeing this as a particularly challenging time.
As the market for winning new contracts and holding on to existing ones becomes more difficult, what are winning government contractors doing to differentiate themselves? Market Connections will be releasing this year’s Government Contractor Study on June 21st, and some of the findings may be surprising. For example:
- How crucial is thought leadership marketing?
- Are companies with higher win rates using more white papers or webinars?
- Are winning contractors doing more speaking engagements or writing more bylined articles?
Market Connections will answer these questions and more at the Government Marketing Forum 2013 Contractor Outlook Event.Don’t miss this opportunity to learn what it takes to be a winning government contractor.
Reserve your seat now. We look forward to seeing you there!