Posts Tagged: authenticity

Leadership: It’s a Personal Commitment (Part 2)

Leadership “experts” list dozens of characteristics that they say are important for successful leaders. Many lists overlap, but I think they really come from the experiences and observations of the writers. One former senior level political appointee, Linda Springer, recently observed that a common set of successful characteristics private sector – being decisive, directive, and… Read more »

The Social Media Subcouncil Asks: What’s in a Name?

When it comes to social media, how you position your brand goes a long way for conveying authenticity and trust. Social media naming conventions are equally important for government agencies as they are for celebrities, commercial entities, and other branded organizations. Prior to commencing activity in the social space, it’s important for government communicators to… Read more »