One Weird Trick got People to Read Your Story. What Happened Next isn’t Surprising
Keeping people’s attention is important for government communicators. When we tell a story, people need to remember more than one weird trick.
Posts Tagged: writing
The 108 Most Persuasive Words
For all you “Mad Men” aficionados, the hit TV show is partially based on the life of Draper Daniels, a creative director at Leo Burnett Company, an advertising firm with a global reach. Agency founder Leo Burnett was legendary even in his day (he lived from 1891 to 1971) for the advertising icons he createdRead… Read more »
What My Favorite Author Told Me and Why It’s (Half) Bad Advice
As someone who writes stories for a living, I spend a good share of my time reading them. These days, my reading time is mostly spent among news articles and opinion pieces so I can sharpen my skills in technical writing and see how personal and technical writing styles have merged thanks to digital spaces like Medium. Even ifRead… Read more »
How English Class Helps You Understand Unstructured Data
This is a salute to my brethren from the liberal arts, but also anyone who has ever thought English composition class was useless. What is it about understanding how writing happens that is so boring even if writing itself is fun, especially if you have only 140 characters and are not bound by spelling orRead… Read more »
Digital Storytelling vs. Blogging: The Difference is…?
Last week, I wrote about how I go through my creative process, essentially how I get down to the nitty-gritty of how I write a story. When I started this job, I thought I’d just be blogging. Just like I do on any of my personal digital spaces. But instead, I’m doing some “digital storytelling.”Read… Read more »
A Storyteller’s Creative Process
I’m the Digital Storyteller for the Federal Emergency Management Agency (FEMA). It’s a new position that I’m happy to say I’m really enjoying. I’ve gotten to learn so much about digital platforms, content, and subjects within the Agency. Back in January and February, I wrote and published a series on our blog about Community EmergencyRead… Read more »
Meet GovLoop’s Featured Bloggers!
Last month, we put out a call for our fourth round of GovLoop Featured Bloggers – and you responded with amazing enthusiasm. Over 100 people from all walks of government and industry life sent in great ideas for posts, about everything from technology challenges in city government to using Twitter to monitor food safety in yourRead… Read more »
Calling All Writers: Become a GovLoop Featured Blogger
The details: We’re looking for 15 (or more!) great GovLoop voices to blog once a week for the GovLoop community for three months starting in late April. We want you to write about subjects you think are important — from experiences at your agency, to the way big data is impacting your job, to tips… Read more »
Someone’s Health Depends on It: A Guide to Digital Health Communication for Every Audience
By Amy Sanders Only 12% of the U.S. population have the skills needed to obtain, process, and understand health information (NAAL). This statistic is staggering when you consider how many people consume health information online; according to Pew, 72% of internet users say they looked online for health information within the past year. What doesRead… Read more »
5 Resources to Help Make You a Better Writer
Typing words onto a screen is easy. Typing words into coherent sentences that accurately convey your intended meaning? Well, that can be tough. In this fabulous day and age of the internet there are some great tools to help you hone your writing chops. I’ve collected five of my favorites to help you with everythingRead… Read more »