Analytics

Are you Listening to Social Media?

With all the tweets, blogging, and Facebook posting, is anyone listening? Social media seems to be all the rage but to be a valuable tool for business and government, people have listen to what others are saying as well as to be posting. That’s hard to do with the huge volume of messages out there…. Read more »

GovBytes: State governments begin focusing on website analytics

State governments are beginning to focus on website analytics, something we here at GovLoop are very familiar with. They are taking advantage of Google Analytics, a free tool which assesses hits and traffic, to determine how people are utilizing their websites. States like California are even publishing these statistics right on their homepages for people… Read more »

Social sentiment matters!

Social sentiment matters — customer opinions, attitudes, and emotions — rants and raves that affect corporate reputation, provide valuable market and brand insights, and help you understand and engage with customers. Yet there are too many low-grade tools out there. Sentiment analysis done right is about much, much more than simply scoring tweets and reviews…. Read more »

Big Data Showcase: Establishing the Infrastructure

After learning about the great uses and potential of Big Data in government and hearing about the leading analytics solutions turning that data into intelligence at Carahsoft’s Government Big Data Forum, industry leaders presented a panel on the infrastructure that makes all of this possible. Storing, accessing, and working with massive amounts of complex data… Read more »

SAS Government Leadership Summit – June 12 in DC

SAS Government Leadership Summit June 12, 2012 at 8:00 AM – 4:00 PM Newseum, Washington, DC Registration is required through http://go.sas.com/k42p97. The SAS Government Leadership Summit (#SASgov) is targeted at mid-tier to executive level decision makers in Government. This year’s theme is “Analytics on Point: Sharpen the focus on brighter possibilities.” Keynote: Dr. Michael Mandelbaum,… Read more »

Analytics

“If you don’t measure it, you can’t improve it.” On of the first-order axioms of management, and a mantra of spreadsheet jockeys everywhere. Benchmarking. Balanced Scorecard. SEO. What do they have in common – they are indirect measures of effectiveness. For an artist, which is more important – the tack hammer or the paint brush?… Read more »