Communications

We Are 300 Million Strong, America! 2010 Census Data Unveiled Today

Today was “an important day for the American people,” said Commerce Secretary Gary Locke as he announced that he had delivered the 2010 Census results to the President under a congressional mandate – something that has happened “only 22 times before” in our nation’s history. Here are snippets of Secretary Locke’s remarks: – achieved aRead… Read more »

Communicate Effectively or Watch Your Program Fail

By Scott Burns, CEO & co-Founder, GovDelivery In the private sector, we take for granted that effective communication is a mission critical function. It’s a matter of survival. If a company has a good product or service, but can’t explain it well, the company goes under. It’s that simple. In the public sector, the valueRead… Read more »

The Stress Doc’s “Top Ten Commandments” for Transforming Reorganizational Crisis: Generating the Four “R”s – Relief and Reflection, Rejuvenation and Recommitment – Part III

Part I introduced three necessary transition stress interventions for engaging an audience on “The Reorg Rag” ™, that is going through transitional crisis: 1) “Bring Your Inner Clint Eastwood” – demonstrate a readiness to empathically and assertively handle audience anger or angst, 2) “Warm Up and Cool Down the Audience” – through healing humor andRead… Read more »

The “New Media Director” Position is Just a Means to an End

This post originally appeared on my external blog, “Social Media Strategery.” In 2010, the position of “New Media Director” within the government has become almost commonplace. From governors to senators to Departments and Agencies, now you can attend a GovUp and leave with more than a dozen business cards, all containing the title of NewRead… Read more »

Keys to Success with Government Video

From the Granicus Blog Last week’s webinar, Top 5 Ways to Increase Website Traffic with Video, attracted over 60 government agencies across the U.S. and Canada. While video becomes a powerful tool for transparency and accountability, government staff members across all different departments are still trying to find ways to use it effectively—to not onlyRead… Read more »

What Governments can Learn about Citizen Engagement from Air Canada

Yes. You read that title right. Yes, airlines are not known for their customer responsiveness. Ask anyone whose been trapped on a plane on the tarmac for 14 hours. You know when Congress has to pass a customer bill of rights for your industry you’ve really dropped the ball. Air Canada, however, increasingly seems toRead… Read more »