Yesterday the White House, Departments of Education and Treasury, and the GSA hosted an education “datapalooza.” The event highlighted how open data and collaboration across sectors can improve educational opportunities in the United States. The event showcased organizations whose mission is to help students apply for college, obtain the necessary skills to thrive in theRead… Read more »
Search Results for: personal brand
Twitter Changes in 2014: 5 Strategic Cautions
Summary: Recent and forthcoming Twitter changes may serve the company’s short-term interests, but they may not lay the best foundation for long-term success. This post offers five strategic cautions that remind Twitter to think of itself as a utility rather than a novelty, capitalize on its unique strengths, minimize existing prejudices and points of resistance,Read… Read more »
Christmas Card Stuffed With Cash
“Who would ever send $500.00 in twenty dollar bills through the mail?” wondered my friend, Debbie, who was amazed when she opened the bulging envelope with extra postage on it. Several weeks ago Debbie’s husband, Jeff, had been hard at work replacing a rotted floor and laying new carpet for Christmas when he had aRead… Read more »
Twitter Best Practices: 11+ Tips for Tweeting Well
Summary: Targeted primarily to rookies, this guide offers a set of Twitter best practices that helps people maximize their ability to maintain a strong signal/noise ratio and avoid making mistakes that can hurt their individual professional and/or organizational brands. More experienced Tweeters – including mavens – may want to consider the advice and reconsider someRead… Read more »
Private Social Networks: Every Organization Needs Them
Summary: This post highlights the risks associated with public social media platforms and describes how private social networks (aka private digital networks) can reduce those risks while also enhancing communication and collaboration among organizational stakeholders. It counters the main points of resistance offered by organizational leaders and articulates the importance of being prepared to establishRead… Read more »
Go Mobile Without Going Bankrupt: Cross-Platform App Development with HP
Optimizing your agency for mobile is a necessary step in today’s technology environment. In GovLoop’s recent mobile guide, we shared how government agencies are transforming internal operations and customer service by leveraging the power of mobile apps. For example, the Transportation Security Administration has created an internal app to keep employees aware of critical securityRead… Read more »
Digital Engagement: 12 DOs and DON’Ts for Rookies (& Others)
Summary: Effective digital engagement is a never-ending challenge, and it’s especially difficult for social media rookies. This post describes 12 practices – 7 DOs, 5 DON’Ts – that individuals and organizations trying to optimize their own approach to digital engagement should and should not employ. Additional suggestions and questions are welcome. (from the Denovati SMARTRead… Read more »
Twitter Hashtags: 7 Tips and a Decision-Making Flowchart
Summary: Though Twitter hashtags have been around almost as long as Twitter itself, many people still do not understand what they are – or more importantly, how to use them appropriately. This post offers seven tips – plus a decision-making flowchart – to enable Tweeters to not only avoid looking like a Twitter rube, butRead… Read more »
Twitter for Rookies: Simple Guidance for Getting Started
Summary: Still not certain whether you should take the Twitter plunge? The best way to determine its value is to give it a try. Focusing on using Twitter professionally rather than personally – including staying current with local, national, and global news – this “Twitter for Rookies” post offers simple best practice suggestions for settingRead… Read more »
Halloween, Yes! Halloween, No!
The country seems to be divided on subjects other than political issues. Take Halloween. Half of my friends love Halloween and half loath Halloween. Last year a team member said, “My kids are not going to dress up in silly costumes and go around the neighborhood begging for candy.” In my opinion, Halloween is aRead… Read more »