Search Results for: personal brand

7 Simple To Dos for Rookies to Enhance Their LinkedIn Profile

To some people it may seem rather ridiculous to share this kind of guidance in 2014, but judging from the anemic LinkedIn profiles I view on a daily basis, it’s clear that it’s advice people still need. I know everyone is busy, but if how they represent themselves as professionals is important to them (andRead… Read more »

Social Media Ownership: Recommendations for Employers

Many individuals and organizations continue to struggle with the question of social media ownership, which involves the accounts themselves, individual and page profiles, platform content and posting activity. Most of the related laws and regulations were written long before today’s social technologies were even created, let alone widespread, and there are few legal and businessRead… Read more »

Coping with Social Media Realities: Time and Information Management

When thinking about the digital engagement of active social media users, rookies generally alternate between wondering (often enviously or wistfully) “How do they find the time?” and scoffing (often dismissively and disdainfully) “How do they have so much ‘free’ time?” In our overcommitted, busy lives, lack of time is a common lament. Many people areRead… Read more »

Five Social Media Engagement Principles (or Mantras)

I’ve been giving talks to social media rookies since 2009. The focus of these talks varies depending on the audience, and the details have evolved over time, but there are certain social media engagement principles that I highlight in almost every presentation. These principles are an extension of the ideas I shared in Social MediaRead… Read more »

10 Reasons Why Government Training Is About to Be Completely Disrupted

I just finished reading a brand new report released by Katie Parris and Mario Morino of the Morino Institute entitled, “Just in Time: The Beyond-the-Hype Potential of E-Learning” – and I plan to give it a re-read sometime soon! If you are interested in advancing your career or are responsible for helping others to doRead… Read more »

Twitter Misconceptions: 4 Factors Hindering Adoption

Summary: In spite of its ubiquity, Twitter remains misunderstood, especially by digital rookies and reluctant adopters. There are four key Twitter misconceptions that seem to be keeping later adopters in particular from opening an account, exploring the possibilities, and giving Twitter a fair shot to demonstrate its value. These misconceptions stem from emotional reactions, misunderstandings,Read… Read more »

Photos n’ Boots at the Frye Company Popup Gallery

Those are some expensive boots, pardner. How can I get you into a pair of $398 boots? Perhaps an evening of beautiful people, interesting photos and delicious cocktails? On Thursday night, I attended the Frye Company Popup Gallery in Georgetown. It’s a beautiful store, a virtual temple to leather on Wisconsin Avenue. The evening, curatedRead… Read more »

Community Blog

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5 Main Barriers to Digital Engagement

Summary: There are five main barriers to digital engagement by organizations, their leaders, and other senior professionals. This post describes those barriers – including lack of knowledge and understanding, framing that leads to risk aversion, poor/no roadmaps, and inadequate resource allocation – as well as the factors that will help break them down. Additional insightsRead… Read more »

It’s Not Too Late! You can reach your goals in 2014.

When I entered the gym, it was virtually deserted except for one lone person riding the elliptical. The exercise goal for the people who crowded the gym on January 2, 2014 appeared to be over…at least at my gym. Do you have a “dearly held” goal – one that at the beginning of January youRead… Read more »

Confronting Institutional Inertia

Recently, Matthew Burton, former Acting CIO and Deputy CIO of the Consumer Financial Protection Bureau, posted an excellent series of blog posts documenting his experiences and lessons as a CFPB IT executive. While the technical details and personal insights are the most valuable aspects of his posts, I’d like to focus on a couple ofRead… Read more »