In an election year, it’s hard for every detail of our lives to not be seized on by political campaigns and skewed in a way that forces us to think Dem or GOP. How much insurance does your employer provide? How much student debt is weighing you down? What’s your favorite episode of “Mad Men”?Read… Read more »
(pictured above: newsroom in action) For some Government employees — especially those not schooled in the art of public affairs and media relations — speaking to reporters may cause more anxiety than giving a big speech. PR-types often call upon SMEs, subject matter experts (a.k.a. “policy wonks”) to respond to technical and legal media inquiriesRead… Read more »
With campaign season in full swing, this video is for public officials and political office candidates. In “A Politician’s Guide to Social Media”, Kristy shares several tips on using social media in the political space. She mentions former Rep. Andrew Weiner, Troy Mayor Janice Daniels, Newark Mayor Cory Booker, Politwoops and more. Get your ownRead… Read more »
I’m an enthusiastic supporter of the adage ”go where the people go” if you want to connect with customers and service users. I believe it applies equally – if not more – in the virtual world, than the physical world. I don’t pretend to be an expert – far from it – but because IRead… Read more »
By MICAH L. SIFRY Last week, I had the privilege of talking with Genevieve Williams and David Burton, two of the three authors of “The Use of Social Media for Disaster Recovery,” a 32-page guide built on the experiences they (and their co-author Rebecca Williams) had in the wake of the powerful and destructive tornadosRead… Read more »
Using a decision-making flowchart, this post helps people determine whether they should include one or more hashtags in their tweets. This guidance is offered as an extension of the recent post, 6 Tips to Avoid Making a Hash of Twitter Hashtags. The post also provides links to additional resources that enable both rookie and moreRead… Read more »
This is a prime example of how a smart & engaging social media strategy can show the value of Government Services. Watch this all the way through then share your thoughts! Share This Post
The Call for Speakers is open for the next Sentiment Analysis Symposium, slated for October 30, 2012 in San Francisco. Whether you’re an experienced user or technologist, please consider proposing a presentation. Submit your proposal, by July 6, 2012 please, at sentimentsymposium.com/call-for-speakers.html. Choose from among the suggested topics listed there, or surprise us! The SanRead… Read more »
Recently, I was traveling between Richmond, Virginia and Washington, DC when my train was running a few minutes late. I knew that there was severe weather in the area, so I took to twitter to see if there were any delays and this is what I found: From this I was quickly able ascertain theRead… Read more »
With the news this week that Fairfax is following News Ltd in introducing paywalls to their major metro online news mastheads, organisations need to think deeper about their social media strategy. With a paywall strategy two things happen. Firstly a large number of people stop using the paywalled websites. For example it’s been reported inRead… Read more »